By Jackie Sue Griffin, MBA, MS High-performing nonprofits didn’t become successful because they were lucky or because they had wealthy benefactors. What they really had was a good plan and a foolproof strategy executed by passionate professionals. You already have the passion, creativity, innovation and a personal...
By Jackie Sue Griffin, MBA, MS Too many nonprofits expect their volunteers will automatically know what to do and how to raise money for their cause. But that is not the case. And equipping your volunteers for fundraising success can be accomplished in five simple steps. 1. Help...
By Jackie Sue Griffin, MBA, MS An impactful volunteer program rallies community members to maximize organizational impact — and can be essential to the sustainability and growth of small, volunteer-led and newer nonprofits. But creating a volunteer program is about more than gathering a couple of willing...
By Jackie Sue Griffin, MBA, MS Even the most seasoned nonprofit professionals need to hear new perspectives and learn new skills from time to time. That’s where some good books come in! Here’s our 2021 round-up of nonprofit management books every leader should read. 1. The Non-Nonprofit: For-Profit Thinking...
By Jackie Sue Griffin, MBA, MS As we’re slowly leaving an unprecedented year behind us—a year when we’ve spent more time online and socially distanced than ever— and where nonprofits had to adapt to new ways to fundraise online, nonprofits must understand the current digital marketing landscape....
By Jackie Sue Griffin, MBA, MS The impact of the coronavirus pandemic on the nonprofit sector can’t be overstated, and the lesson was clear--even the most rigorous planning can’t protect us from the need to remain flexible and responsive to unprecedented events. Much of the nonprofit sector demonstrated...
By Jackie Sue Griffin, MBA, MS The world of Human Resources (HR) is always changing and evolving. Even amidst the global pandemic, HR leaders are reshaping their workforce management approach to be prepared for anything and everything that the next year will bring. Here are the top three...
By Jackie Sue Griffin, MBA, MS It's high time we push dispassionate social media posts and mass emails aside for a more donor-centric, personal stewardship approach. This is especially important as year-end approaches, when your donors are in high demand across many nonprofits seeking donations from them....
By Jackie Sue Griffin, MBA, MS Social media platforms are extremely useful tools for nonprofits to reach a wider audience. Posting on just a couple of the most relevant social media platforms will help you promote your blog posts, donation appeals and other content like viral challenges...
By Jackie Sue Griffin, MBA, MS A highly effective approach to fundraising events called ambassador fundraising harnesses the Internet's power and social influence to drive donations for your annual event. This strategy mobilizes your most loyal supporters to fundraise for a specific event to attract sponsorships, registrations...