By Jackie Sue Griffin, MBA, MS Nonprofits of all sizes saw positive growth in online and monthly donations last year: According to an insightful report on Philanthropy.com, one-time and monthly online donations jumped more than 15 percent in 2020. Research on online engagement trends across 4,964 nonprofits...

By Jackie Sue Griffin, MBA, MS A highly effective approach to fundraising events called ambassador fundraising harnesses the Internet's power and social influence to drive donations for your annual event. This strategy mobilizes your most loyal supporters to fundraise for a specific event to attract sponsorships, registrations...

By Jackie Sue Griffin, MBA, MS Since 2012, nonprofits have included Giving Tuesday into their year-end fundraising and have seen some great results. You’ll probably realize that your year-end strategies are very similar to the #GivingTuesday strategies. In fact, Giving Tuesday can kickstart the end-of-year giving that helps...